Training Programs For All Types of Companies From Any Industry

Bob Tacy training seminars and workshops have won national notoriety for their effectiveness and are time proven. Every program is customized to meet the exact training objectives of the group. We take into consideration the type of product or service, the competitive environment and the experience of the trainees. There is no restriction on personal audio taping. Video privileges are available at a modest fee.

"Selling With Dignity"2000
This is the original “Personal Persuasion” selling system. The program comes in versions for Industrial, Direct and Retail selling. Each program is further customized to meet the needs of the company and group. Each attendee receives an extensive reference manual. “Selling With Dignity”2000 is one of the most effective and emulated sales systems in the country.

"Leadership In Management"
This program has been presented to over 300 companies including many Fortune 500 companies. We offer a unique program that focuses exclusively on the “People Side” of developing and motivating employees to higher productivity. Versions for sales managers and general managers are available. The program is customized to meet the exact needs of the group. Each attendee receives an comprehensive reference manual. Optional leadership style testing and feedback instruments are offered to compliment this highly effective program.

"Image. . . Your Most Saleable Commodity"
Finally a program that targets important employees who seldom receive meaningful training. Designed specifically for employees who have customer contact, but are not in sales or management. Administrative, Delivery People, Customer Service People, Credit Department Personnel, all project and sell the “Image” of the company every day. Participants receive important Pro-Active Communications Skills, Problem Handling and light Sales Skills that result in superior customer relations and satisfaction. Also available on Audio tape.

"Re-igniting The Great American Work Ethic"
Here is a truly amazing program designed to have both the managers and employees attend at the same time! Clients rave about the straight-forwardness and honesty of the program. It clarifies the responsibility of both managers and the employees for turning out the best products and achieving superior customer satisfaction. This program is also available on video – six 55-minute sessions packaged in an attractive album.

"The Dynamics Of Team Building"
A team-building program that goes beyond standard team building, establishing the common denominators that allow the full potential of individuals to be joined in a common cause for superior results in a variety of business settings. The program promotes inter-department cooperation and harmony.

"Power To Performance"
An updated version of personal evaluation, personal awareness and personal growth programs, written by Bob. Developing positive attitudes, affirmations, visualization and personal goal setting are all part of this popular program.

"Elements Of Personal Achievement"
A very special "off-menu" offering. This is a personal sharing of Bob’s personal approach to happiness and success. Which will draw on your full range of emotions as the personal stories are shared. Simply a wonderful, inspiring program.

Training Programs Exclusively For The Yellow Pages Industry.

Superior, customized Yellow Pages Training Seminars and Workshops for modern, progressive Yellow Pages professionals. Over 260 Yellow Pages publishers have utilized Yellow Pages Development Institute training programs. From Initial Sales Training, to the famous "Street-Wise" program, to the MASTERS Objections Workshop, Bob offers everything from 3-hour mini-seminars, 1 and 2-day interactive seminars, to 5-day courses. Each program is completely customized, taking into consideration the market, types of directories, competitive situation and experience of the sales group.

“Becoming A MASTER Yellow Pages Sales Professional 2000”™
More Yellow Pages sales people have been trained through this program than any other. It comes in several versions: 3 to 5-day Initial Sales Training Courses presented at your location saving you thousands of dollars on travel expenses - 1 and 2-day Intermediate & Advanced, interactive Seminars and Workshops - 1 hour to half-day “mini-seminars”, great for canvass kick-offs. All five critical areas of learning are included: Product & Industry Knowledge, The Mental Side of Selling Yellow Pages, Projecting the Most Professional Image, Time Management / Activity Organization, and Sales Methods and Techniques from A to Z. You also receive a comprehensive 215 page manual.

“The Street-Wise” Program :
Advanced Sales Methods & Techniques
Our best-selling program. No fluff...just dozens of great ideas, methods, and techniques used by the top Yellow Pages professionals in the country. The program focuses on topics that are pertinent to the highly competitive, multi-book markets that exist in most markets today. No matter how difficult the situation, "Street-Wise" offers the best tools to be successful. A special 26-page hand-out master is included. One and Two-Day versions of the program are available.

Sales Canvass / Campaign Kick-Offs
There is no better way to get your next sales campaign off to a great start. Bob is famous for these very educational, motivational, and entertaining programs. Dozens of publishers use these kick-off programs to help get sales closes early in the canvass and maximize results for the entire canvass. If you want to rev-up your sales team and maximize sales, this is a great program. 26-page hand-out master included.

The MASTERS Objections Workshops
If your sales team needs help with Objections...this is the program for you. The entire program is dedicated to giving sales people the best ideas, tools and verbage for responding to Yellow Pages Objections. The group will learn the differences between Stall, Stop, and Objections and how best to respond to each. How to use visual aids and other support tools is also covered. Hours of practice and demonstration are included in this program. You can even order the optional CD series: "The MASTER'S Responses to Yellow Pages Objections" for each participant at a discounted price.