Training Products For All Types of Companies From Any Industry

“Selling With Dignity” sales training manual
$35.00
This is the selling system that changed sales training forever. “Selling With Dignity” is the original “personal persuasion” selling system. Over 1,000 companies throughout the United States and Canada have installed this superior selling method. This manual is a complete training resource for one of the best selling systems ever developed. The topics address the complete sales process for all types of selling: Retail Sales - Direct Sales - Industrial Sales. For Industrial sales, topics such as: Long-range sales strategies - Account tracking - Territorial Control...and other critical topics are also included.

“Selling With Dignity” 6-hour Cassette Tapes
$60.00
This is one of the very best sales training audio tape series ever produced. It is a stand-alone product or it will work with and compliment the above training manual. Not only is this audio tape series a highly respected sales training aid, it also has many messages and ideas for success on a professional level as well as personal happiness.

“Leadership In Management” management reference manual
$35.00
This complete leadership / management manual is a great resource for the effective leading of people. Team Building - Personal Growth - Differences Between Leadership and Management - Management Styles - 7 Cardinal Rules of Leadership - Motivating Employees - Delegating - Elements of Personal Achievement… are all included.

“Image… Your Most Saleable Commodity” 6-hour audio tape series
$60.00
A top selling program for over five years. This tape series is a fun, motivating and educational experience, designed for any employee who has customer contact. Administration, those in the credit department, delivery drivers… all sell the “image” of a company every day. A check on attitudes - Interpersonal communications - Dealing with difficult people and situations - Building customer relations - Elements of personal achievement, are all included in this great tape series. Many have said these tapes are as much a personal grown series as a business series. Anyone will enjoy these tapes. 6, one-hour cassette tapes

“Re-Igniting The Great American Work Ethic” 6-hour video series
$495.00
One of the best video series available for building teamwork and cooperation between departments as well as managers and employees. These videos are designed to be watched by employees and manages together. It explains how the very best, most profitable, companies in America function. The topics address: The attitudes needed to excel - Dealing with change - How to solve problems as a team - and many other important topics. 3, two-hour VHS tapes in an album.

BeBe Tacy 12/25/92 - 10/13/07

Training Products Exclusively For The Yellow Pages Industry.

The MASTERS Complete Sales Training Kit
$160.00 Each Kit + $35.00 S&H (Save $28.95)
We've taken our best-selling products and combined them into a complete training package. Each kit contains:

The MASTERS Responses To Yellow Pages Objections CD Series
$65.00 Each
4 CDs, in a protective album with all objections indexed in included booklet. One of the best ways to utilize non-productive driving time. (Volume Discounts Available For Publisher Orders)

The New "MASTERS" 2000 Sales Training
Video Series now on DVD
$450.00 for the complete 3-module series
$195.00 each for individual modules
These video DVDs cover the most important topics for today’s Yellow Pages sales professional. The videos are the very best available for Independent Yellow Pages sales people and an indispensable training resource for Utility publishers to understand the best way to compete. Videos are 50 to 55 minutes in length and are easily facilitated in 15 to 20 minute training segments.

#1 - “The MASTERS Sales Process” 2000
#2 - “Effective Preparation”
#3 - “Getting More Appointments”

12-Hour Yellow Pages Sales Training Video Series (12 one-hour modules, taped 1991)
$495.00
In-depth Yellow Pages sales training for Independent publisher sales people. A great series to use for Initial Sales Training when in-house training is not available. The most cost-effective training to be found anywhere. (the manual below, follows the flow of this video)

215-Page Yellow Pages Sales Training Manual (The textbook for selling Yellow Pages)
$35.00
One of the most complete Yellow Pages sales training manuals in the industry. Six sections, each with its own test to measure retention. Works with both the above video series and the audio tape series below. This manual even has a complete glossary of Yellow Pages terminology.

Becoming A MASTER Yellow Pages Sales Professional” 6-Hour CD Audio Series − 8 CDs in album
$70.00
The best selling Yellow Pages audio tape series of all time. Over 2,000 copies have been sold on audio cassette. Now Digitally re-mastered, this great program is more convenient than ever and never sounded so good. One of the best ways to get great ideas, build great success attitudes... all while driving.

What You Should Know About Yellow Pages Advertising and The Yellow Pages Industry Educational Book
$9.95 (up to 9 copies, call for volume discounts)
Our Best Selling booklet Just Grew Up. It's now a full-fledged, perfect-bound business book that has been newly revised and up-dated. Over 17,000 copies are now in print. Every Yellow Pages sales and management professional should have this book. There is no other book of its kind within the Yellow Pages industry. A great training publication & one of the best in-gield sales aids available. Help your sales people be more professional. Many top publishers use this book as part of their internal training programs. Publishers such as Valley Yellow Pages and White Directories order hundreds at a time. It has Valuable information about the divesture and the many changes that followed which have brought us to where we are today. The book gives answers and responses to over a dozen of the most common and pressing concerns (objections) advertisers have about multiple books in the marketplace. An entire chapter demonstrates the greatness of Yellow Pages and the important part it plays in the marketing of a business. There is a section that gives exact steps in preparing individual ads and complete Yellow Pages programs. Everything from RASCIL Factors to Call Fragmentation are included in this easy to read book.

“Re-igniting The Great American Work Ethic”
6-hour Video Series
$495.00
Although not Yellow Pages specific, this is a great video training series for any company who wants to maximize unity, harmony and productivity with their company. Designed for all departments within a company and to be viewed by employees and managers together.